Insights

A Look at One Tool in Our Process Brite Advisory looks at a problem in ‘whole’, its ‘parts’, and its ‘parts-of- parts’. We use data science to guide the emergence of a solution. Starting with defining the problem, the following Funnels within Funnels spreadsheet illustrates the various dimensions and attributes we consider when arriving at…

THE BASE FRACTAL IS A TWO-PART PROCESS The base fractal is comprised of two parts, a left side and a right side. The left side always proceeds the right side. Information is transferred in one direction only and is irreversible. Following are Narrative examples: Note that the middle point, where the left-side and right-side meet,…

HCD THINKING IS A FRACTAL CHAIN – A SERIES OF TWO-PART PROCESSES Human Centered Design (HCD) is a design methodology that seeks to align business goals with user needs (the human). The HCD process is often illustrated as a series of diverging and converging lines. Note that in HCD, after an initial starting point, divergence…

Phoenix Based with a National Footprint We are based in Phoenix, but our relationships extend to technology-led ecosystems across the United States. Like any good analyst, we have mapped those relationships by industry sector and by quantity.